Logistics

Understanding business compliance

July 2, 2021

The most important manifestation of compliance is infringement, followed by the rules and laws of the platform and the government.


The platforms for infringement detection and punishment are becoming more and more effective, including Shopify. Infringement of the shelves this year is also obviously more stringent, even if you use a self-built platform or some domestic platform. Facebook, Google, and other traffic platform will be really strict to follow the law and its rules.


There are three main types of infringement: trademark infringement, patent infringement (appearance and function), and copyright infringement.


(1) Trademark infringement


Trademark infringement is mainly reflected in the title of the product, the text of the description, and the logo picture using other people's registered trademarks. Trademarks can be searched through the following channels


The official website of the US Trademark Office: http://tmsearch.uspto.gov


EU Trademark official website: hhttps://euipo.europa.eu/


(2) Patent infringement


Patent infringement includes appearance infringement and functional infringement. Appearance infringement refers to the product appearance and others appearance patent similarity is very high, this kind of infringement through the patent search to see the image can be compared. And functional infringement


Google patent search: https://patents.google.com/


USA: http://patft.uspto.gov/


(3) Copyright infringement


Copyright infringement is mainly due to the infringement of the image content of movies, animation, music, and another copyrighted IP in the text description and design, this kind of infringement is relatively easy to avoid as long as there is an active awareness of not infringing.


Secondly, countries have different legal restrictions and specifications for different categories of business. If the products you sell do not comply with local laws and regulations, you may have great trouble in customs clearance or after-sales. In particular, Europe and the United States have certification requirements for many categories of goods. When selling goods to a particular country, it is best to make it clear whether your source has the certification required by that country. During the epidemic, selling masks that did not meet certification requirements made a large number of businesses lose money.

‍【Source text: by report】

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